Gabe Francis
UGC · Supplements & WellnessWork with me
Portfolio — Vol. 01

Ads that feel
like a recommendation.

Short-form video for supplement and wellness brands. Native to the feed, built to test as paid creative, scripted to stay compliant.

Send three ideas →

Filmed in natural light. Delivered 9:16. Rated 4.95 by brands.

In this issue01 / Selected work02 / What I deliver03 / About04 / Get in touch
Selected work01
Hundred Health
Biomarker testing
01
Tiny Health
Gut health test
02
Reboot
Energy packets
03
Aonic Fuel
Protein shakes
04
Revolution Nutrition
Creatine powder
05
Quor
Creatine gummies
06

The best UGC doesn't look like an ad. It looks like someone you trust telling you what actually worked.

— The working principle
What I deliver02
i.

Native video ads

Talking-head, problem and solution, demo, testimonial. Shot vertical in natural light, edited and delivered ready to run as paid creative.

ii.

Compliant scripting

Benefit framing that stays inside what your brief and label allow. No invented claims, nothing that trips Meta's health-content flags.

iii.

Volume on retainer

Monthly packages of fresh creative, so you always have new angles to test without managing a roster of creators.

A real person, not a billboard

I'm Gabe. I make the kind of video that stops the scroll because it doesn't announce itself as marketing.

Most of my work lives in supplements, functional drinks, and wellness, the categories where creative fatigues fast and a single wrong claim is a real problem. I script to stay compliant and shoot to look organic, so content tests well and stays clear of platform flags.

Everything is filmed in natural light, delivered 9:16, and built for paid social from the first frame. Brands rate the work 4.95 on average.

Brand partnerships have included paid whitelisting on Meta ads with Bearbottom.

Get in touch — 04

Tell me the product. I'll send three ideas.

gabefrancisugc@gmail.com